Carnival redistributes supermarket visits in NRW
Using Accurat’s AI-powered mobility intelligence, we analysed supermarket visits in NRW during the four weeks leading up to Ash Wednesday (22 January – 18 February 2026).
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Accurat Blog
In our blog posts you will find the best location intelligence insights and actionable tips and tricks for specific problems you face in your industry.
Fast food in the Netherlands: how fast food lovers reshape the competitive picture
Using Accurat’s AI-powered market research, we analysed fast food visits in the Netherlands shortly after the period ended.
Fast food in Belgium: local heroes gain ground, while global chains gain momentum among loyal consumers
Fast food remains a deeply embedded part of Belgian consumption habits. Between 2024 and 2025, millions of visits were spread across international chains and a dense network of locally rooted players — each competing for share and loyalty.
Fashion during the festive season in the Netherlands: expanding challengers gain ground in a competitive Christmas market
The festive season remains one of the most decisive periods for fashion retailers. Between 17 November 2025 and 4 January 2026, Dutch shoppers visited fashion stores in large numbers
Fashion during the festive season in Belgium: expansion-driven challengers gain ground in a competitive Christmas market
The festive season remains one of the most decisive periods for fashion retailers.
Customer journey as a strategic compass: what location data reveals about entry, loyalty and switching
Retail performance is often assessed at a single point in time: how many visitors came in during a campaign or promotional period? But just as important is where those visitors came from — and where they go next.
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The data-driven guide to door-to-door leaflets: what 200+ campaigns taught us
Door-to-door leaflets are one of retail’s most discussed channels: costly for some, essential for others, and often evaluated on gut feeling rather than facts.
Supermarkets in North Holland: regional heroes thrive in their home market
The Dutch supermarket landscape shows how local heritage and network strength continue to shape regional performance. In North Holland, Albert Heijn, Vomar, DekaMarkt and Dirk dominate the supermarket scene.
Supermarket dynamics in Germany: discounters on the rise, traditional players under pressure
From January 2024 to September 2025, Germany’s supermarket landscape has continued to evolve — and the trend is unmistakable: discounters are gaining ground.